PTCL is Empowering Employees by Helping Them Learn Digitally


In the era of Digital Transformation, employee experience is now as much a priority as customer experience. In the ever-changing dynamics of today’s workplace, employees want to quickly learn and work in an adaptive culture. With technology changing by the minute, ideas that adopt and integrate new technology are widely accepted and encouraged.

Digital Learning is an innovative method that integrates technology with the process of learning. Digital Learning encompasses all practices that effectively use technology to strengthen a learning experience, and covers a wide spectrum of tools and practices.

Organizations around the globe are taking advantage of the benefits offered by digital tools to enhance their learning and development strategies. Statistics reveal that approximately 42% of the most profitable companies in the world are currently using e-learning tools for online training that have translated into boosting their company’s productivity by up to 50%.

Digital Learning is also on the rise in Pakistan, where forward thinking companies are adapting to the swift technological changes, and infusing learning with technology. Several organizations in Pakistan have partnered with top online learning solution providers to offer their employees quality, digital learning experience. Pakistan’s largest telecommunication company, PTCL has also embarked upon a Digital Learning journey, enabling employees to build cross-functional skills competencies for a holistic learning & development experience. It offers a massive Digital Library containing diversified courses from all functions.

A firm believer in employee development, PTCL has collaborated with a global Leader in Corporate Learning, in order to materialize PTCL’s Digital Learning Strategy. Under this collaboration, employees are given unlimited access to Digital Library offering a wide spectrum of global course content available 24×7, enabling self-paced learning.

PTCL leadership believes that, “A digital learning culture will benefit PTCL in developing employees’ competence, not only for today’s business but also caters to future business needs. As a result, PTCL will have an advantage in engaging, developing and retaining its workforce. We want to demonstrate to our employees that we have invested in their learning and development by adopting a contemporary digital learning strategy. We are optimistic that using world-class online training software will deliver an effective learning environment. This will facilitate in swiftly translating this learning opportunity into action, thereby enhancing our employee’s skillset and organizational productivity for better customer satisfaction.”

Mansoora, who is an Assistant Manager for Wireless Operations in the Quetta region quoted, ‘PTCL management has taken up this remarkable initiative that validates the theory about self-development as this is mandatory for our career progression. Digital Learning platform has given me the ease of access to learn anywhere, anytime at my own discretion. I have not only taken online courses to enhance skills that are required for my current job role, but have also opted for cross-functional courses to gain first-hand knowledge as to how other departments function.’

Digital Learning promises to be a significant milestone in bridging the skill gap in a geographically dispersed organization like PTCL where the diversified workforce has multiple learning needs.



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Daily InfoTech: PTCL is Empowering Employees by Helping Them Learn Digitally
PTCL is Empowering Employees by Helping Them Learn Digitally
Daily InfoTech
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